Gen Z

Creamy Root Beer Flavors

The MUG Root Beer Floats Vanilla Howler is a First for the Company

Honest Parenthood Initiatives

Similac's Love Without Measure Supports Gen Z Parents

Fake Food Delivery Apps

Korea's Viral Dopamine Shopping Sites Mimic the Online Ordering Experience

Friendship-Inspired Candies

SOUR PATCH KIDS Creates Connected Candies for Besties

Gen Z-Targeted Snack Cakes

The Premier Foods Mr Kipling Range Introduced Five New Products

Real-Fruit Protein Snacks

The GOGO Protein Snack Line Features Real Milk and Dairy-Free Options

Gen Z-Targeted Wine Campaigns

The I heart kinda Summer Campaign is Launching Soon

Flavor-Forward Natural Wines

Wonderwerk Makes Bold, Accessible Wines for Millennials & Gen Z

Edgy Mini Bagel Branding

Dave’s Killer Bread's Mini Bagels are Available in Two Varieties

Beauty-Inspired Bodycare

NYX's Fat Oil Body Collection Builds on the Success of Its Lip Oils

Summer Romance-Inspired Swimwear Collections

Pacsun Has Introduced Its Sweetheart Swim Collection

Next-Gen Teriyaki Sauces

Kikkoman Refreshed Its Teriyaki Lineup and Launched 'Unleash Legendary'

Jelly Oil-Control Toners

Thayers' Oil Balancing Jelly Toner Purifies Pores

Ready-to-Drink Tropical Tequila Cocktails

Badwater Tequila Pineapple Crush Appeals to Gen Z

Illusory Ice Cream Pop-Ups

Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's

Western Gen Z Skincare Brands

LONA Launched a Line of Adaptive 2-in-1 Skincare Products

Gen Z-Targeted Sour Candies

Mentos Sour Tones Come in Grab Bags and Single Roll Packs

Lean Protein Savory Pies

Fray Bentos' Chicken & Mushroom Flavor is a Favorite Among Gen Z

Calorie-Light Non-Alcoholic Wines

ButterZero is a Line of Non-Alcoholic Wines by Butter Wines

Gen Z-Led Swimwear Campaigns

Pacsun Taps Gen Z Influencers for Spring/Summer 2026 Swimwear Capsule